Trying to master all available types of digital marketing can quickly become overwhelming, so to help you focus your efforts on the digital channels most likely to benefit your agency, we examine 6 of the most commonly used and provide recommendations on those best suited for real estate agents.

The digital world is expanding every day… new channels of communication and digital tools are popping up at an increasing rate. The important thing to remember as a small business that not every channel will be where your customer wants to interact with you.

Getting into digital marketing can be overwhelming for a lot of people, especially real estate agents who are used to doing “non digital” marketing.

The Covid-19 pandemic threw us all a curveball in the worlds of real estate and marketing. But the marketing that you used to navigate this challenging year won’t have the same power in the new year. Here’s why you should be thinking about how to update and enhance your marketing campaign for 2021.

How you engage and retain customers can make or break your ability to generate online real estate leads. If your social media posts are falling flat, your email subscribers are dropping off and your online listings aren’t getting the views they deserve, it might be time to reconsider your approach. Check out these 5 quick tips on how to increase your online real estate leads.

Your client list is one of the most valuable pieces of digital marketing you have access to. So, how do you make every interaction you have with your clients matter? 

Your website, social media pages and email marketing campaigns should all enhance your clients’ online experience. But how do you know if your digital assets are enhancing their experience and not making it difficult for them to find what they’re looking for? 

While you’re an expert in the field of real estate, there may still be a few things you don’t know about digital content marketing. We’ve narrowed down some of the more common digital marketing terms you should know to help you succeed in your digital marketing campaigns.  

In the digital age, it can be hard to keep up with how and where to connect with your current and potential clients. Should you be sharing everything to Facebook and Instagram? Or should you really be focussing your efforts on Google and SEO? Do you really need to use all of them or should you focus on just a couple?

Digital marketing is a term that gets thrown around a lot now. You know what marketing entails, but what’s so different about digital marketing? And how does this translate into the world of real estate?