Digital Marketing

How to improve your Google Rankings
For your website content to show up in search results, it needs to be visible to search engines and this is arguably the most important piece of the SEO puzzle.

Boost your local SEO with Google My Business
Being visible in local searches is vital for any real estate agent, but what impact does a Google My Business listing have on local SEO rankings? We explain what a Google My Business is, how to get one and why we think claiming yours is a no brainer.

SEO for real estate: The Basics
Despite the acronym, SEO is as much about people as it is about search engines themselves. It’s about understanding what people are searching for online, the answers they are seeking, the words they’re using, and the type of content they wish to consume.

LinkedIn Advertising Best Practice Guide
Of all the social media platforms, LinkedIn is often the most underutilised, but if you want to get in front of influential decision-makers, with 2 x the buying power of typical online audiences this is the platform to use.

What type of LinkedIn ad is right for you?
LinkedIn uses objective-based advertising and offers 10 different ad formats. In this article, we unpack each of the main advertising objectives and the goals associated with each ad format.

A Step-by-step Guide to Creating your LinkedIn ads
A largely untapped platform for real estate agents, another advantage is the lack of competition from other real estate agents. This of course increases the chances of your ad being seen. To help you get your LinkedIn campaign up and running, we’ve put together this step-by-step guide.

Top 20 Keywords for Real Estate SEO
There is no getting around it, any SEO you implement for your real estate agency succeeds or fails based on your keywords. So here are the top 20 keywords for real estate agents in Australia courtesy of the google keyword planner.

How to use Facebook Targeting like a Pro
Unlike other methods of marketing, Facebook enables you to reach potential customers wherever they are and it doesn’t cost a lot to reach a large audience.

Choosing the best email marketing software for your agency
In this article, we share the criteria you need to help you make the right choice for your agency, and we also share 5 of the most popular email marketing tools for agents.

How to use Instagram Reels in real estate to boost your reach
With that knowledge, the question becomes how you can create engaging content that appeals to your audience in under 30 seconds? Here are 5 ways you can do just that…