How to use Instagram Reels in real estate to boost your reach
With that knowledge, the question becomes how you can create engaging content that appeals to your audience in under 30 seconds? Here are 5 ways you can do just that…
Social Media
How and why you should optimize your LinkedIn profile for real estate
LinkedIn success starts with a great profile, so in this article, we’ve provided a step-by-step guide to help you optimise your profile and promote your brand in the best possible light.
Is Influencer Marketing for real estate worth it?
The advent of social media has provided new channels for agents to tell their brand stories in an authentic and distinctive voice. As the influencer marketing industry reaches maturity, the question becomes; is influencer marketing still worth it?
How it works: Facebook algorithm for real estate
If you’re wondering why your Facebook reach and engagement are down, you’re not alone. In late 2019, the average reach for Facebook posts dropped by 2.2%. For brands, this meant that posts were only being seen by 5.5% of their followers. Larger brands with bigger follower counts saw averages even lower. Why? The Facebook algorithm. Here’s […]
How to boost the visibility of your real estate agency with Google My Business
Google My Business is a tool (similar to a website) that helps people find your real estate business whenever they search for real estate services in your area.
9 LinkedIn strategies for real estate lead generation
Many people use LinkedIn when they are in ‘business mode’ and chances are even if they see you on another social media platform, they’ll likely check out your LinkedIn profile before getting in touch. Below we reveal 9 strategies you can use to start generating more leads from LinkedIn.
The 2021 Instagram algorithm for real estate
As each social media platform develops, the algorithms change and with the explosion of new Instagram features over the last few years, we’ve put together some tips to optimise your Instagram reach in 2021.
15 engaging real estate content ideas to use on Instagram
The Instagram algorithm favours content that is recent and has a high follower engagement rate, so to get the best possible ROI, it’s important to consistently share high quality and brand-appropriate content. If you’re looking for a tried and tested list of engaging Instagram content ideas, look no further than our list below.
6 real estate social media mistakes
In this day and age, social media is a no brainer for real estate. Despite a lot of social activity, many agents are struggling to see results. Usually, a lack of success is not connected to a lack of effort but can be attributed to one or more of these seven common but easy to avoid mistakes….
Best time to post for your real estate social media strategy
When it comes to social media, one of the most frequently asked questions is when is the best time to post for your real estate social media strategy? Naturally, you want to achieve the best results for every post you do, so there has to be a good and bad time to post doesn’t there? […]