Search Engine Optimisation (SEO) can seem a little daunting and given how technical it can become, that’s understandable. However, while it can be tempting to put SEO in the ‘too hard’ basket, agents rely on a strong local profile to drive new business, so ignoring it may mean you are missing out on new leads. The good news though is there are some simple strategies you can do yourself to improve your SEO search results and we outline them below.
As a real estate professional with a website, you should have a basic level understanding of what SEO is and how it works to increase your brand awareness to your local property loving community. Let’s make it simple for you.