What were the first things that you considered when you were just starting your business? Is it your resources? How about your capital? Maybe it was the market environment? While those are important factors to consider when you are just starting out, you also need to think about what type of culture you want for your company. Some may not put too much priority in company culture but if you ever want to succeed in the modern market, you need to see its importance and how it contributes to your eventual success.
Any company relies on its employees’ performance in order to stay competitive. Whether it be a small business or a big one, both have one thing in common. They are always on the lookout for talented individuals to join their organisation and help them reach their goals. Offering lucrative salaries is one way of attracting high performers. However, having an amazing team culture will not only attract them but will also retain the ones you already have in your employ. Let’s check out some of these successful companies’ company cultures and learn a thing or two to help you stay ahead of the game.
Bento for Business
Bento for Business is an expense management company that helps employees manage their spending through smart debit cards. Their business of helping employees manage their expenses is awesome in itself but it also extends to their company culture. Their company culture is all about helping and mentoring. They support each other but are not only limited to their colleagues. It also extends to their customers and partners. If an employee is apprehensive about talking to someone in a higher position, they build confidence through regular meetings. Their company culture is all about supporting and valuing everyone. Everyone is important. I think that is a great example to follow.
W. L Gore
If you are a hiking enthusiast, you might already be familiar with the waterproof Gore-Tex shoes. W. L Gore is the company responsible for making this waterproof fabric. This company has been in business for more than 50 years and has been featured in Fortune’s list of the best companies to work for. Why this longevity? Is it because of their products? Partly, yes, however, company culture also played a big part. In their website, it states their four guiding principles. Two that really stuck out to me are freedom and fairness. Those two put an emphasis on the freedom to empower each other, working together as a team and being fair with each other. Great principles to follow for your own company.
Learn more at https://www.jamesshort.com.au/